Adam Goyette

Adam Goyette

Hypergrowth Partner & Growth Advisor
Help Scout

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About this Speaker

Senior Marketing Executive currently leading Marketing at Help Scout. Previously led all growth marketing globally at G2 - named one of the Fastest-Growing Private Companies in America by Inc 500 and Deloitte. I am extremely passionate about building amazing results orientated teams focused on developing digital, social and content marketing strategies that drive customer engagement, lead generation, and revenue growth.

Functional Areas of Expertise:

* Growth Hacking

* B2B Acquisition & Conversion

* B2B SaaS

* Customer Acquisition and Retention Marketing

* Marketing Operations

* Marketing Automation Systems

* Global Campaign Management & Analysis

* Content Strategy and Development

* Lead Generation Programs & Strategy

* SEM (Search Engine Marketing) & SEO (Search Engine Optimization)

* Data Analysis + Competitive Analysis

* Forecasting, Pipeline Metric Management

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