How to Use the Modern Data Stack to Power Product-led Growth

A talk by Boris Jabes
CEO, Census

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About this talk

  • Why growth teams should care about the modern data stack
  • How the MDS unlocks a new era of PLG
  • How growth teams can leverage their data teams for PLG

We all know that PLG is the future of sales and marketing. You've bought all the tools and collected all the data you can on your team. But there's a better, more data-led way (that is, if you leverage the stack your data teams have been building all along). Join Census CEO Boris Jabes to learn about the power of the modern data stack for PLG strategies, how successful companies like Loom, Netlify, Figma, and Canva have leveraged it successfully, and how you can get started (for free) right after this talk.

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